Generative AI: Maintaining a Competitive Edge by Utilising Technology

The way we bank is on the cusp of a significant transformation driven by higher customer expectations, and this change will be fuelled by generative AI. we delve into the topic with Byron Evans, AI Product Director at Mercer, to explore how generative AI is poised to disrupt banking.

The Evolving Landscape of Customer Experience in Financial Services 

Customer experience is a constant priority within all areas of the financial services industry, but with the introduction of regulations like Consumer Duty, more demand for transparency from customers and an ever-growing focus on digital experiences, the area is undergoing significant transformation.